Lawson Blake

We are driven, consciously or unconsciously, by our desire to achieve a particular level of status relative to those around us.

Most small businesses fail because they make a fatal assumption: if you understand the technical work of a business, you understand a business that does technical work.

All systems can be categorized by the following triad – Fragile, Robust, and Antifragile.

Ideas that “stick” are ones easily remembered and understood. They have a lasting impact on the intended audience by making them listen, believe and act. So what makes an idea sticky?

If you want to be a winner in the new economy, then you must learn how to produce. Producing your best creative output requires training yourself to perform deep work.